April 5, 2016
Call this Chewing Gum category code: MIND BLOWING FLAVOR.
Definition: Flavor so intense, and so unique, that the chewer is transported into an altered consciousness.
Notes on this code: Although the special effects have come a long way, since the ’80s, this code remains the same: wide-eyed expressions of shock and awe.
MORE SEMIOSIS at HILOBROW: Towards a Cultural Codex | CODE-X series | DOUBLE EXPOSURE Series | CECI EST UNE PIPE series | Star Wars Semiotics | Icon Game | Meet the Semionauts | Show Me the Molecule | Science Fantasy | Inscribed Upon the Body | The Abductive Method | Enter the Samurai | Semionauts at Work | Roland Barthes | Gilles Deleuze | Félix Guattari | Jacques Lacan | Mikhail Bakhtin | Umberto Eco